What is Game Thinking?

Renowned Game Designer, Author Amy Jo founded Game Thinking Academy to 10x product & experience design. Game Thinking is an integrated system for accelerating innovation and driving sustained engagement. Thousands of entrepreneurs have leveraged Game Thinking to innovate faster and smarter and build products people love and come back to. Game Thinking helps companies to innovate in design new and unique experience either employee or customer.


5 Steps to Product/ Market Fit

Step 1: Hypothesis
Run smarter experiments by clarifying your product idea and identifying your high-risk assumptions.

Step 2: Empathize
Find hot-core early customers who are passionate about your product idea and can help you test your assumptions.

Step 3: Design
Map out a path to mastery and learning architecture that takes your customers from beginner to expert.

Step 4: Playtest
Prototype your ideas using Superfans insights, then run high-learning playtests to validate your assumptions.

Step 5: Reflect
Summarize what you learned, how you learned it, and what you plan to do next based on your data.

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